A PR strategy is essential to building your brand and gaining exposure. Whether you need a second opinion on your current PR strategy, need to bounce ideas around or are starting from scratch on a PR plan, I am here to provide counsel. I can help you solidify a solid PR strategy that will get you noticed and deliver results.

Depending on your goals, tactics may include grassroots marketing, local, regional and/or national press pitching, partnerships, organizing press experiences, social media strategy and/or a website refresh.

PR is much more than firing out a press release. The foundation of effective PR is relationships, and with over eight years of media relations under my belt, I hold close relationships with hundreds of press, and I know how to approach and communicate with new contacts.

I use strategy, targeting, and story-telling in media outreach to relate to different outlets, audiences and demographics to maximize coverage.

Drafting a press release is the first step in getting your news to the public. But not every press release is created the same! With my help, you will have a polished news release tailored to the right outlets and audiences.

A well-rounded communications campaign requires a ton of well-written content, and content that matches your brand’s tone and voice.

I can refresh your website copy, company and employee bios, op-eds, newsletters or blog posts.

Today is a great day for a new approach.